Who would have thought!? Hilltop Designs has grown! We are more than just the great little bar of Gardener’s soap that started this all.
Setting goals for yourself is a valuable exercise, whether the goals relate to your job, your family, or your personal well-being. Goals give us benchmarks that we either reach or miss. They help us visualize how far we’ve come and give us the energy to keep pushing ourselves to go farther and try harder. Four years ago when Hilltop Designs was a still brand new venture, I set the ultimate goals: to have 175 consultants by the year 2017; to host and hold a consultant meeting for our team of consultants; and to have our business be steady enough that when our youngest child goes off to kindergarten, I wouldn’t have to go looking for a “real” job. It appears that we are going to achieve ALL of these goals!
It started so simply. I took the old advice of writing down my goals, making plans, and sticking to them. A few bars of soap turned into many different products and exciting new recipes. A few local consultants became a huge team of over 100 bringing our simple, handmade products to people across the country. When we think of the future, we can’t help but feel excited. This journey has been a crazy and wild ride, and we can see so clearly that we as a family and as a company have been blessed over and over by God.
Starting a business from scratch feels much like creating our all-natural From Scratch products. With our products, we figure out how to deliver the best natural ingredients to our customers without unnecessary fillers, additives, or chemicals. In business, you define your core principles and focus on executing them well without getting distracted by outside noise. At Hilltop, we are committed to living up to our mission: “Simple. Natural. Handmade.” These principles guide all of our business decisions, building an authenticity that can only develop when you stay true to your primary values.
The handmade nature of our products is a special point of pride for us. Sometimes it can feel like the “human touch” is disappearing from daily lives. So much of our time is spent online. Our communication is instant, and the satisfaction from a few “likes” is fleeting. Nothing replaces a true connection with another human being! Hilltop products bring the human element back into our lives. Each bar of soap is cut and packaged by hand. Our body butters are expertly whipped to perfection (when they’re in season, of course!). Our consultants want to help you with any skin issue that you’re facing. We value the hard work of every single employee because it would be impossible to spread Hilltop across the country without them.
So here is to another great year! A new year means setting new goals, which we will faithfully write down. We will strive to excel in everything we do and aim to bring you even more amazing products. May you feel as enthusiastic about the future as we do!
Many blessings to come,